GamersCrib
06-13-2008, 09:15 PM
Another news posting over at IGN (http://pc.ign.com) today covers AMD (http://www.amd.com) and Havok (http://www.havok.com) announcing plans to optimize physics processing on the AMD platform. Lets take a closer look:
AMD (NYSE: AMD) and Havok today announced plans to jointly investigate the optimization of physics effects utilizing AMD's full line of products.
With over 100 developers and 300 leading titles already using Havok's physics engine - Havok Physics - the company has clearly defined its position as the leading developer of game physics. By working together, both companies are demonstrating their commitment to open standards and continued support for the needs of the game community.
"As the complexity and visual fidelity of video games increases, AMD wants to take advantage of opportunities to improve the game experience," said Rick Bergman, senior vice president and general manager, Graphics Products Group, AMD. "By working with the clear market leader in physics software, AMD can optimize our platforms to consistently deliver the best possible visual experience to the gamer."
Havok Physics scales extremely well across the entire family of AMD processors, including quad-core products such as the AMD Phenom X4. As part of the collaboration, Havok and AMD plan to further optimize the full range of Havok technologies on AMD x86 superscalar processors. The two companies will also investigate the use of AMD's massively parallel ATI Radeon GPUs to manage appropriate aspects of physical world simulation in the future.
Today's game experience demands a balanced platform approach, one that combines the right CPU and GPU horsepower. A number of game aspects, including advanced physics processing, are optimized for CPUs, while the latest DirectX (http://www.gamerscrib.net/forums/showthread.php?t=178) 10.1 games demand the latest GPUs. AMD is striving to deliver the best of both worlds, with highly capable CPU and GPU technology that partners like Havok can use as their canvas to deliver the best experience possible.
"Physics is an important part of today's game experience, and in the quest for greater realism the usage and requirements of physics computation is expected to increase," said Dean McCarron, principal analyst, Mercury Research. New technologies that improve physics simulation will enhance the gaming experience."
To check out more on this article visit here. (http://pc.ign.com/articles/881/881377p1.html)
AMD (NYSE: AMD) and Havok today announced plans to jointly investigate the optimization of physics effects utilizing AMD's full line of products.
With over 100 developers and 300 leading titles already using Havok's physics engine - Havok Physics - the company has clearly defined its position as the leading developer of game physics. By working together, both companies are demonstrating their commitment to open standards and continued support for the needs of the game community.
"As the complexity and visual fidelity of video games increases, AMD wants to take advantage of opportunities to improve the game experience," said Rick Bergman, senior vice president and general manager, Graphics Products Group, AMD. "By working with the clear market leader in physics software, AMD can optimize our platforms to consistently deliver the best possible visual experience to the gamer."
Havok Physics scales extremely well across the entire family of AMD processors, including quad-core products such as the AMD Phenom X4. As part of the collaboration, Havok and AMD plan to further optimize the full range of Havok technologies on AMD x86 superscalar processors. The two companies will also investigate the use of AMD's massively parallel ATI Radeon GPUs to manage appropriate aspects of physical world simulation in the future.
Today's game experience demands a balanced platform approach, one that combines the right CPU and GPU horsepower. A number of game aspects, including advanced physics processing, are optimized for CPUs, while the latest DirectX (http://www.gamerscrib.net/forums/showthread.php?t=178) 10.1 games demand the latest GPUs. AMD is striving to deliver the best of both worlds, with highly capable CPU and GPU technology that partners like Havok can use as their canvas to deliver the best experience possible.
"Physics is an important part of today's game experience, and in the quest for greater realism the usage and requirements of physics computation is expected to increase," said Dean McCarron, principal analyst, Mercury Research. New technologies that improve physics simulation will enhance the gaming experience."
To check out more on this article visit here. (http://pc.ign.com/articles/881/881377p1.html)